
USAREC Deputy Commander Promoted
to Brigadier General
By Lynsie Dickerson, USAREC, Public Affairs Office
Photo by Renee Rhodes, Fort Knox Visual Information
Nov. 25, 2014
Col. James Iacocca, deputy commanding officer of U.S. Army Recruiting Command since July 2013, became Brig. Gen. Iacocca during a promotion ceremony at Fort Knox, Ky., today.
“I think it is a huge honor and privilege and is very humbling to be promoted to general officer,” Iacocca said. “It is the result of Soldiers, noncommissioned officers and officers who have worked with me, have led me and have mentored me to this point. It truly is a humbling and gigantic honor, and it’s just the result of a lot of effort by a lot of people for the past 26 years.”
Iacocca, no stranger to USAREC, also served as the 3rd Recruiting Brigade commander from 2008 to 2010.
Iacocca called it a “great honor” to be a member of the USAREC headquarters team and to work with the brigade commanders, battalion commanders, company commanders and NCOs who are recruiting for the Army.
“I think USAREC is really a great place to serve. What I tell officers and Soldiers not in USAREC is that this is a great place to lead, to grow as a leader and to grow as a communicator,” he said. “My favorite part is being out of the headquarters and talking with the noncommissioned officers. I don’t get to do that often, but that is my favorite part of the job.”
USAREC is the “gateway into the Army,” Iacocca said, and has a great impact on the strength and readiness of the Army.
“I tell Soldiers what’s great about being here is, you think about how great our Army is, and you think about the strength of our Army and how our Army is the strength of this nation,” Iacocca said. “No enlisted Soldier comes into the Army except through Recruiting Command.”
Since returning to the command to serve as the deputy commander, Iacocca has seen several command-wide changes.
“I think our technological changes are the most significant. It’s really been powerful in the way it’s gaining momentum,” he said. “When I got back we were still using brick phones, and now everybody has a fully-enabled smartphone. We’re taking great measures now to move forward with how we recruit.”
In addition to helping to lead the change in the use of technology, Iacocca helped lead the staff and certain parts of the team in rewriting UR 350-1, Training, to make it a better document for the field and for the commanders and Soldiers.
Iacocca said he looks forward to continuing his work as the DCG as well as building peer-to-peer relationships with higher echelons.
“It’s been great,” Iacocca said. “I’ve enjoyed being here and working with the great staff.”
By Lynsie Dickerson, USAREC, Public Affairs Office
Photo by Renee Rhodes, Fort Knox Visual Information
Nov. 25, 2014
Col. James Iacocca, deputy commanding officer of U.S. Army Recruiting Command since July 2013, became Brig. Gen. Iacocca during a promotion ceremony at Fort Knox, Ky., today.
“I think it is a huge honor and privilege and is very humbling to be promoted to general officer,” Iacocca said. “It is the result of Soldiers, noncommissioned officers and officers who have worked with me, have led me and have mentored me to this point. It truly is a humbling and gigantic honor, and it’s just the result of a lot of effort by a lot of people for the past 26 years.”
Iacocca, no stranger to USAREC, also served as the 3rd Recruiting Brigade commander from 2008 to 2010.
Iacocca called it a “great honor” to be a member of the USAREC headquarters team and to work with the brigade commanders, battalion commanders, company commanders and NCOs who are recruiting for the Army.
“I think USAREC is really a great place to serve. What I tell officers and Soldiers not in USAREC is that this is a great place to lead, to grow as a leader and to grow as a communicator,” he said. “My favorite part is being out of the headquarters and talking with the noncommissioned officers. I don’t get to do that often, but that is my favorite part of the job.”
USAREC is the “gateway into the Army,” Iacocca said, and has a great impact on the strength and readiness of the Army.
“I tell Soldiers what’s great about being here is, you think about how great our Army is, and you think about the strength of our Army and how our Army is the strength of this nation,” Iacocca said. “No enlisted Soldier comes into the Army except through Recruiting Command.”
Since returning to the command to serve as the deputy commander, Iacocca has seen several command-wide changes.
“I think our technological changes are the most significant. It’s really been powerful in the way it’s gaining momentum,” he said. “When I got back we were still using brick phones, and now everybody has a fully-enabled smartphone. We’re taking great measures now to move forward with how we recruit.”
In addition to helping to lead the change in the use of technology, Iacocca helped lead the staff and certain parts of the team in rewriting UR 350-1, Training, to make it a better document for the field and for the commanders and Soldiers.
Iacocca said he looks forward to continuing his work as the DCG as well as building peer-to-peer relationships with higher echelons.
“It’s been great,” Iacocca said. “I’ve enjoyed being here and working with the great staff.”
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