
CG talks expectations to
USAREC sergeants major
March 26, 2014
By Cathy Pauley, U.S. Army Recruiting Command PAO
“We have to do a better job,” U.S. Army Recruiting Command’s Commanding General told the command’s sergeants major Monday.
Maj. Gen. Allen Batschelet spoke with candor and passion as he addressed the top noncommissioned officers in his command at a summit at USAREC headquarters.
The CG went on to discuss the caretakers of this organization. It has been unsettling for Batschelet that leadership thinks of themselves as individuals and somehow thinks it is their battalion.
“You all should know that you are the caretakers of this organization,” he said. “This is not your battalion. You happen to have temporary custody.”
Batschelet went on to tell the senior NCOs there is nothing that happens in this organization that is not his business. He continued and said there is nothing that is not the chief of staff of the Army’s business.
The CG transitioned into personal courage reporting. He told the group they have a duty to report wrongdoing, and he has no sympathy for bad behavior.
“I am not playing around about this,” said Batschelet. “The standard is the standard. You know something, you had better report it.”
In talking about communication and change, he told the sergeants major that he has USAREC NCOs write him every day. The CG has a hotline, multiple Facebook pages, a Twitter account, and Google Plus.
“The Soldiers are calling me before they call you,” he said. “That ought to really make you mad.”
He told the group he spends about 40 percent of the day focusing on communication efforts and reaching out into the formation.
“We cannot over communicate. It’s not possible,” emphasized Batschelet. “You can’t tell Soldiers enough about what is going on, especially in your role as sergeants major.”
He concluded the morning discussing changes to recruiting operations doctrine. The CG told the group that we are all over the map on how we are going to do recruiting.
“In my judgment, there is nowhere in the Army that a unit or leaderships chooses one TTP and determines that is the way we conduct operations for everything,” said Batschelet.
The doctrine is going to be about recruiting operations. He told the sergeants major that they and their commanders would now have the ability to apply whatever technique makes most sense for their environment.
“The doctrine is going to be flexible in that you all will have the ability to structure your organizations in a way that makes sense for your environment.”
He looks forward to getting rid of the monthly phase lines. He told the sergeants major that phase lines are horrible and the antithesis of mission command.
“It is micro-management to the highest level,” said Batschelet. “Now I will just tell you that I need this many people at the end of the year. You figure out how to make it happen.”
As part of mission command, on about Sept. 15, the entire FY15 mission will be loaded in the DMA (Designated Marketing Area).
“I am going to tell you I don’t care at the end of the day how you do it as long as at the end of the year you deliver results to me,” said Batschelet.
He told the sergeants major that we are not recruiting to the market’s potential.
“We have to change the mindset,” he said. “That is why we changing the doctrine and the tools. This will be a big change for us.”
USAREC sergeants major
March 26, 2014
By Cathy Pauley, U.S. Army Recruiting Command PAO
“We have to do a better job,” U.S. Army Recruiting Command’s Commanding General told the command’s sergeants major Monday.
Maj. Gen. Allen Batschelet spoke with candor and passion as he addressed the top noncommissioned officers in his command at a summit at USAREC headquarters.
The CG went on to discuss the caretakers of this organization. It has been unsettling for Batschelet that leadership thinks of themselves as individuals and somehow thinks it is their battalion.
“You all should know that you are the caretakers of this organization,” he said. “This is not your battalion. You happen to have temporary custody.”
Batschelet went on to tell the senior NCOs there is nothing that happens in this organization that is not his business. He continued and said there is nothing that is not the chief of staff of the Army’s business.
The CG transitioned into personal courage reporting. He told the group they have a duty to report wrongdoing, and he has no sympathy for bad behavior.
“I am not playing around about this,” said Batschelet. “The standard is the standard. You know something, you had better report it.”
In talking about communication and change, he told the sergeants major that he has USAREC NCOs write him every day. The CG has a hotline, multiple Facebook pages, a Twitter account, and Google Plus.
“The Soldiers are calling me before they call you,” he said. “That ought to really make you mad.”
He told the group he spends about 40 percent of the day focusing on communication efforts and reaching out into the formation.
“We cannot over communicate. It’s not possible,” emphasized Batschelet. “You can’t tell Soldiers enough about what is going on, especially in your role as sergeants major.”
He concluded the morning discussing changes to recruiting operations doctrine. The CG told the group that we are all over the map on how we are going to do recruiting.
“In my judgment, there is nowhere in the Army that a unit or leaderships chooses one TTP and determines that is the way we conduct operations for everything,” said Batschelet.
The doctrine is going to be about recruiting operations. He told the sergeants major that they and their commanders would now have the ability to apply whatever technique makes most sense for their environment.
“The doctrine is going to be flexible in that you all will have the ability to structure your organizations in a way that makes sense for your environment.”
He looks forward to getting rid of the monthly phase lines. He told the sergeants major that phase lines are horrible and the antithesis of mission command.
“It is micro-management to the highest level,” said Batschelet. “Now I will just tell you that I need this many people at the end of the year. You figure out how to make it happen.”
As part of mission command, on about Sept. 15, the entire FY15 mission will be loaded in the DMA (Designated Marketing Area).
“I am going to tell you I don’t care at the end of the day how you do it as long as at the end of the year you deliver results to me,” said Batschelet.
He told the sergeants major that we are not recruiting to the market’s potential.
“We have to change the mindset,” he said. “That is why we changing the doctrine and the tools. This will be a big change for us.”